Latest entries
Celebrating Failure: A path towards opening up disciplinary debate
JMM Special Issue: Celebrating Failure: A path towards opening up disciplinary debate. (Deadline for submissions 1 November 2021). Guest Editors: Chloe Preece, Benedetta Cappellini & Gretchen Larsen
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New marketing theories and practices emerging from innovations in the culture and tourism sectors
JMM Special Issue: New marketing theories and practices emerging from innovations in the culture and tourism sectors. (Deadline for submissions 1 October 2021). Guest Editors: Dominique Bourgeon-Renault, Maud Derbaix, Elodie Jarrier & Christine Petr
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Understanding Modest Fashion through critical technocultural discourse analysis
Kelly Pemberton & Jennifer Takhar use critical technocultural discourse analysis to evaluate the online productions of 4 hijabi (veiled) French Muslim fashion influencers
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Marketing and Managing Racial Dynamics – in Theory and Practice
JMM Special Issue: Marketing & Managing Racial Dynamics – in Theory & Practice. Guest Editors: Kevin D. Thomas, Judy Foster Davis, Jonathan Wilson and Francesca Sobande.
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Start-ups, Arts and Creative Industries: Fresh Perspectives on Brands
JMM Special Issue: Start-ups, Arts and Creative Industries: Fresh Perspectives on Brands. Guest Editors: Carsten Baumgarth, Dirk-Mario Boltz, Stuart Roper and Holger J. Schmidt.
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The Future of Technology in Marketing: Utopia or Dystopia?
JMM Special Issue: The Future of Technology in Marketing: Utopia or Dystopia? Guest Editors: Kristof Coussement, Paul Harrigan, Caroline Lancelot Miltgen and Chatura Ranaweera.
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