Tag: sustainability
Solving sustainability with animism
Eric Arnould suggests that interdisciplinary science can develop animist principles to help us resolve the challenge of sustainability.
Read moreChildren and young people: Opportunities and tensions for sustainability marketing
JMM Special Issue: Children and young people: Opportunities and tensions for sustainability marketing. Guest Editors: Pallavi Singh, Claudia E. Henninger, Caroline J. Oates, Nicki Newman & Panayiota J. Alevizou
Read moreCreative experiences of sharing used children’s clothing
Elaine Ritch explores how consumers bypass retailers and embrace second hand redistribution markets for children’s clothing.
Read moreIt’s just like milk, but different!
Christian Fuentes & Maria Fuentes discuss how marketing is used to construct a mass market for an alternative vegan milk substitute.
Read moreTaste the Waste: Normalisation strategies for sustainable challenges
Johanna Gollnhofer looks at how the recovery, distribution and consumption of food waste have become normalised, attaching positive meaning to desirable sustainable practices.
Read moreHow do celebrity chef campaigns motivate change?
Gillian Hopkinson & James Cronin discuss their work on the impact of the celebrity chef campaign, focussing on Hugh Fearnley-Whittingstall’s ‘Fish Fight’
Read moreSustainable consumption: activism, innovation and brands
The 2015 JMM Special Issue on Sustainable Consumption: Activism, Innovation and Brands. Guest Edited by Pierre McDonagh & Diane M. Martin.
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