Exploring the Luxury Experience and Luxury Experience Management
JMM Special Issue: More than just brands, status, and exclusivity? Exploring the Luxury Experience and Luxury Experience Management. Guest Editors: Phil Klaus & Caroline TynanRead more
Why should we care about the flow of products through experiences?
Taking products into and outside touristic sites can have deeper meanings according to research developed by Jannsen Santana and Delane Botelho.Read more
Heritage-based museums: how to create an authentic experience from scratch?
Derbaix and Gombault explore how visiting a heritage-based attraction (Cézanne’s studio) becomes an authentic experience through consumer’s imaginative processes.Read more