JMM is pleased to announce the winners of our 2018 Awards
Articles will be free to access throughout July 2019.
JMM Best Paper Award 2018
Winner
Selling Whiteness? – A Critical Review of the Literature on Marketing and Racism,
by Judy Foster Davis (Read the Blog)
Journal of Marketing Management, Volume 34 (2018), Issue 1-2, pp. 134-177
Highly Commended
- Advancing marketing strategy in the marketing discipline and beyond: From promise, to neglect, to prominence, to fragment, (to promise?), by Shelby D. Hunt. Journal of Marketing Management, Volume 34 (2018), Issue 1-2, pp. 16-51
- Dodo Lé Là: how consumers promote a local iconic brand in postcolonial creole culture, by Julie Leroy, Baptiste Cléret & Michel Boyer (Video-article). Journal of Marketing Management, Volume 34 (2018), Issue 5-6, p.538
- Emoji rhetoric: a social media influencer perspective, by Jing Ge & Ulrike Gretzel. Journal of Marketing Management, Volume 34 (2018), Issue 15-16, pp.1272-1295 (Read the Blog)
- From the Self to the Screen: A Journey Guide for Auto-Netnography in Online Communities, by Dino Villegas. Journal of Marketing Management, Volume 34 (2018), Issue 3-4, pp. 243-262 (Read the Blog)
- Mapping the extended frontiers of escapism: binge-watching and hyperdiegetic exploration, by Scott Jones, James Cronin & Maria G. Piacentini (Video-article) Journal of Marketing Management, Volume 34 (2018), Issue 5-6, pp. 497-508 (Read the Blog)
In determining the awards, AE nominations were combined with Editorial Office data and the Editor’s recommendations. Criteria considered included originality of contribution and contribution to theory and/or practice.
JMM Reviewer Awards 2018
were presented to
- Pauline Maclaran, Royal Holloway, University of London, UK
- Pierre McDonagh, University of Bath, UK
- Lisa O’Malley, University of Limerick, Ireland
- Chloe Preece, Royal Holloway, University of London, UK
in recognition of their outstanding contribution to the JMM Peer Review Process in 2018
In determining the awards, AE nominations were combined with Editorial Office data and the Editor’s recommendations. Criteria considered included quality of reviews, speed of reviews and number of reviews.
Congratulations to all the Award winners.

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