Special Issue: Gender Impacts: Consumption, Markets, Marketing, and Marketing Organisations
Journal of Marketing Management, Volume 37, 2021 – Issue 3-4

Editorial

Introduction to the special issue on gender impacts: consumption, markets, marketing, and marketing organisations
Susan Dobscha & Jacob Ostberg
https://www.tandfonline.com/doi/full/10.1080/0267257X.2021.1880163

Research Article

Complex contradictions in a contemporary idealised feminine body project
Shelagh Ferguson, Jan Brace-Govan & Bridget Welsh
https://www.tandfonline.com/doi/full/10.1080/0267257X.2020.1721553

From overt threat to invisible presence: discursive shifts in representations of gender in menstrual product advertising
Rachel Campbell, Olivia Freeman & Valerie Gannon
https://www.tandfonline.com/doi/full/10.1080/0267257X.2021.1876752

Gender categorisation in representational market practice
Riikka Murto
https://www.tandfonline.com/doi/full/10.1080/0267257X.2020.1718181

Men’s consumer identities and their consumption norms in the perceived, conceived and lived spaces of spas
Edita Petrylaite & David Hart
https://www.tandfonline.com/doi/full/10.1080/0267257X.2019.1707266

Advertising: should creative women be expected to ‘fake it?’
Helen Thompson-Whiteside, Sarah Turnbull & Liza Howe-Walsh
https://www.tandfonline.com/doi/full/10.1080/0267257X.2019.1707704

1, 2, 3, 4. I declare…empowerment? A material-discursive analysis of the marketisation, measurement and marketing of women’s economic empowerment
Laurel A. Steinfield
https://www.tandfonline.com/doi/full/10.1080/0267257X.2019.1699850

Commentaries

Navigating the job market with gender research
Abigail Nappier Cherup
https://www.tandfonline.com/doi/full/10.1080/0267257X.2020.1847886

‘Revolution is a woman’ – the feminisation of the Arab spring
Hounaida A. El Jurdi & Nacima Ourahmoune
https://www.tandfonline.com/doi/full/10.1080/0267257X.2021.1880162

Patriarchal marketing and the symbolic annihilation of women
Lauren Gurrieri
https://www.tandfonline.com/doi/full/10.1080/0267257X.2020.1826179

Gender studies in consumption, marketing, markets, and market organisation: we’ve come a long way, and the varied paths ahead never have been more important
Lisa Peñaloza
https://www.tandfonline.com/doi/full/10.1080/0267257X.2021.1880168

Reinscribing gender: social media, algorithms, bias
Jonathan E. Schroeder
https://www.tandfonline.com/doi/full/10.1080/0267257X.2020.1832378

Lessons from #MeToo: a critical reflective comment
Alexander S. Rose
https://www.tandfonline.com/doi/full/10.1080/0267257X.2020.1829320

Storytelling beyond the ivory tower
Linda Tuncay Zayer
https://www.tandfonline.com/doi/full/10.1080/0267257X.2020.1831798

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