Heritage-based museums: how to create an authentic experience from scratch?
Derbaix and Gombault explore how visiting a heritage-based attraction (Cézanne’s studio) becomes an authentic experience through consumer’s imaginative processes.Read more
Taste the Waste: Normalisation strategies for sustainable challenges
Johanna Gollnhofer looks at how the recovery, distribution and consumption of food waste have become normalised, attaching positive meaning to desirable sustainable practices.Read more
Attracting MICE: Business Tourists’ Perceptions of Destinations
Heather Skinner discusses her research into business tourists’ perceptions of conference destinations, with implications for Destination Marketing Organisations.Read more